Running a blog is beneficial for businesses as it aids in expanding reach, fostering engagement, and facilitating organic promotion – the same applies to photographers or any individuals operating a photography business.
Today, I am certain that you will discover the ideal choice of blogging platform for photographers.
Allow me to guide you through the top 7 choices available to you and explain the reasons why selecting them would be beneficial.
Why You Should Start a Photography Blog
Fortunately, thanks to the digital realm, photographers are now able to easily disseminate their work to a global audience.
It has become much easier to gain visibility and establish a loyal following with the rise of online communities such as Flickr, stock photography websites, and social media platforms.
If you aim to enhance your photography business, it’s essential not to confine yourself solely to these platforms. Rather, expanding your reach through creating a website and consistently blogging can facilitate your growth.
Blogging has the potential to be beneficial for every photographer, enabling them to display their work in a captivating and inspiring manner that impresses people. Moreover, it offers an extra advantage by providing the flexibility needed to turn admirers into potential clients.
Your website serves as a comprehensive and well-organized portfolio, enabling others to thoroughly explore your work whether you are searching for potential clients, providing interactive training or online photography courses for fellow photographers, or presenting your portfolio to land a coveted role with your ideal company.
One would desire to have their own site primarily for the reason of maintaining control over it.
Even though you may have been lucky with Instagram in recent years, there is always the possibility that they will modify their algorithm, features, or even terminate the platform altogether. Consequently, you would lose your capability to engage with your target audience.
Just the idea that your blog will remain a constant presence, regardless of the fate of social media and community-based platforms, should bring you a sense of tranquility.
The 3 best photo blogging sites for photographers
WordPress
No matter your level of experience with website building, this platform is an excellent choice when considering starting a blog. It stands out as one of the most popular website building software in the market due to its user-friendly nature.
This product is dependable and is supported by an exceptional customer service team. It possesses the ability to fulfill all of your needs and desires, and, notably, it is offered at a reasonable price.
When it comes to discussing blogging sites, WordPress (WP) is often the first to come to mind. Its effectiveness and user-friendliness are the primary factors behind this. If you prefer having complete control over your content and website, you will find immense pleasure in exploring the wide range of possibilities offered by this platform.
Initially, using the comprehensive coding tool will enable you to make accurate modifications. Therefore, if you have proficiency in coding or are in the process of acquiring coding skills, you can freely incorporate them to personalize your templates or construct them completely from the beginning.
In addition, I appreciate the fact that you have the option to add multiple widgets whenever you want. The platform offers a wide range of activities, making it a suitable choice for those who enjoy being presented with a variety of options simultaneously.
Neve, Astra, Elegance Pro, and Ultra are among the top themes available on the platform for photographers.
When you’re starting out, WordPress offers a free forever plan as a suitable choice. Nevertheless, if you wish to utilize premium themes and plugins, you must purchase them or opt for a paid plan subscription.
Elementor
Elementor is the ultimate choice if you desire a simple website builder with blogging functionalities. It offers a plethora of free features that you can take advantage of, resulting in substantial savings in the long term.
Most of the free features are the ones you will need anyway; this is why I say this.
The software incorporates a user interface consisting of content blocks, which enhances its usability and navigation for beginners. While it shares certain similarities with WordPress, it provides additional features and greater opportunities for unleashing one’s creativity.
Moreover, I believe the absence of compulsory technical design skills will be of particular appeal to you.
Building multi-page websites on the software is relatively straightforward. You just need to determine how to incorporate pages and relevant content, ensuring that every click from your audience is purposeful and efficient.
The platform provides a free plan that is available indefinitely. Nonetheless, if you desire extended access to its features, you can opt for one of its subscription plans. These plans begin at $49 per year, approximately $4 per month, making them significantly more affordable than alternative choices.
You will appreciate Elementor primarily because it offers abundant resources catering to photographers. Notably, it includes a template kit specifically designed for photography websites, which I believe will greatly assist you.
Squarespace
For creatives aiming to display their work and construct their website effortlessly, Squarespace is an excellent choice. Although not as user-friendly as Wix, it offers templates and drag-and-drop features that allow you to have your site up and running within a few hours. Additionally, Squarespace provides a reliable built-in eCommerce solution for those selling products online.
How To Start A Photography Blog On WordPress
If you’re feeling overwhelmed by the customization and setup involved in starting a blog, don’t worry. There are several ways you can begin: you can construct it yourself with the help of free tutorials and videos (such as the one provided here), you can invest in a blogging course such as Blog Growth Engine by Adam Enfroy (our highest recommended blogging course), or you can hire someone else to handle it for you. If you’re pressed for time but want to create a profitable blog that promotes your photography, a blogging course can be an excellent choice, though it may come with a high cost.
Currently, our assumption is that you will be constructing this on your own.
You will need a domain (name for your site), website hosting (where your site files are hosted to display your website), and a WordPress theme (the actual files and builder for your website) to begin.
Many WordPress theme builder tools are available that offer the same drag-and-drop functionality as Wix and Squarespace.
This implies that you can effortlessly create your website while also having the potential to expand it more considerably.
You’ve Built Your Photography Blog – What Comes Next?
Once you have successfully launched your photography blog, tailored your website to your preferences, and established your photography portfolio…
What is the next step?
The moment has come to commence blogging, connecting with fellow bloggers and photographers, and advertising your work.
