Blogging is a career choice that is becoming increasingly popular nowadays, and it allows individuals to work without any geographical limitations. However, in order to be a successful blogger, one must possess strong writing skills and effectively compose blog posts. When people discuss writing blog posts, they often suggest simply starting with what you know, including a few pictures and videos, and then publishing them. However, before proceeding, it is important to consider the outcome of publishing such a post: Did you share valuable information? Gain subscribers? Attract buyers or affiliate sales? Or did you achieve nothing? If the answer is nothing, it is necessary to reassess your content development strategy.
In the past, the internet primarily served as a means of communication, with email replacing traditional postal mail. Nowadays, I believe we can all agree that the primary motive for users to access the internet is to seek information. It is no coincidence that Google, the leading search engine worldwide, has maintained its number one position over the years. Queries such as “the functioning of search engines,” “removing super glue from fingers,” “baking a cheesecake,” and “writing effective how-to posts” are just a few examples of the inquiries many of us seek answers to.
In this digital era, individuals crave information and rely heavily on the internet for answers. Thus, possessing the appropriate expertise or knowledge would significantly contribute to driving traffic to your website. It is worth noting that “how to” articles are in high demand and tend to be frequently bookmarked, linked, shared, and retweeted, granted they are composed in an impactful manner. Hence, the question arises: what attributes render a “how-to” article successful?
6 Tips to Write Blog Posts Effectively:
Tip 1: Choose An Interesting Topic
Before commencing, it is essential to have a clear starting point. Carefully choose a captivating subject that appeals not only to you but also to your audience, ensuring that you possess or can acquire the necessary information to compose your piece. There is no need to determine a title at this stage; simply outline what you intend to communicate to your readers. To assist in this process, consider whether your post will be beneficial to readers and whether it will enable them to achieve their objectives.
Tip 2: Introduction
Can you envision your intended audience? Who comprises this group? Adapt your introduction to cater to their specific interests. Are they tech-savvy individuals seeking animation techniques or new mothers seeking ways to improve their infants’ sleep? Are they aspiring bloggers in search of a reliable web host?
Get their attention by clearly stating your post’s purpose and highlighting the potential benefits they can achieve by following your instructions. Be direct in addressing their needs and desires. For longer points, provide an overview of the content at the beginning and end with a concise summary.
Tip 3: Provide The List of Steps and Its Instructions
It is now the time to impart your knowledge and skills, whether you are familiar with the topic or not (especially if you are not). It is strongly recommended to conduct thorough research prior to sharing. Including statistics or reference links would significantly enhance the credibility of your post.
Subsequently, outline the sequential steps. This approach ensures a systematic arrangement and ensures comprehensive coverage. Provide concise explanations or descriptions for each step, preferably accompanied by illustrative instances. When applicable, include a list of materials or ingredients before presenting the steps, such as in the case of a recipe or an arts and crafts project.
Actionable and DIY articles can be highly effective, but have you ever come across posts that appear to be comprehensive step-by-step guides, only to find them consisting of just a few lines of instructions with no visuals or videos? It’s important to aim for posts that provide clear instructions that readers can easily follow. The inclusion of images can greatly aid comprehension, and in this new era of Blogging, incorporating a video into your post could prove to be extremely beneficial.
Tip 4: Additional Advices or Pictures
Including alternative materials or methods, offering advice, sharing experiences, and clarifying common mistakes in your post sets it apart from other “how-to” articles on the same topic. This is because people are always looking for additional benefits and information. Your readers will appreciate the effort you put into it. Whenever possible, try to include pictures for visual reference. If you have already read about image optimization for SEO, you will know how to maximize the impact of these images.
Tip 5: Give It A Title
In our fast-paced world, individuals often rely on the internet for advice and strategies to simplify, expedite, and improve various endeavors. Therefore, it is essential to consider these words when selecting a title. Additionally, remember to incorporate SEO keywords into your title for obvious purposes. For instance, titles such as “earning money online,” “choosing the top web hosting provider,” and “achieving effortless weight loss” serve as prime examples.
Tip 6: Check and Review
Make sure to always check and review your work prior to posting. Assess your post for any grammar mistakes, typos, accuracy of facts, and so on. It would be rather embarrassing to have your mistakes consistently pointed out by your readers, wouldn’t it?
Typically, individuals tend to overlook proofreading, although this step is crucial in perfecting your article. Proofreading guarantees the elimination of errors and allows for the opportunity to enhance sentence structure.
Best Blog Post Ideas for 2023
1. What’s your schedule? Give people a peek into your average day
Even though your daily routine may not appear captivating, consider revealing glimpses of how you spend a typical day. Sharing a slice of your personal life in a genuine blog post can foster a stronger connection with your readers, provide valuable insights for enhancing their own routines, and create a deeper investment in your overall mission.
2. How did you get started in your career? How did you start and grow your business?
For thousands of years, humans have engaged in the art of storytelling. However, it is only in recent times that scientists have uncovered the profound effect storytelling has on our brains. It has been revealed that finely crafted narratives stimulate the release of oxytocin, a potent neurochemical that enhances our sense of connection with others. In line with this understanding, consider constructing a blog post narrating your own story – starting from your humble beginnings, detailing the evolution of your blog traffic, recounting the challenges that accompanied the establishment of your business, and discussing the arduous journey to secure funding for your company. By doing so, you will establish a deep bond with your audience, one that can yield valuable returns for years to come.
3. Explain the meaning of your personal or company values
If you want to build a successful brand, it is crucial to establish strong values that influence all of your company’s actions. By openly sharing these values, you can foster lifelong customer loyalty. Even as a solopreneur, understanding the principles that guide your choices and actions will motivate your readers to support you wholeheartedly in any endeavor. Additionally, it is likely that this insight will generate numerous fresh ideas for blog content through further discussions with your audience.
4. What is your mission statement?
Put simply, a mission statement is a statement that sets out the aims and objectives of a company, organization, or individual. If you haven’t created a mission statement to explain why you have chosen specific methods to monetize your blog and cater to your readers’ needs, writing a blog post is an excellent way to begin. This qualifies as one of the top ideas for blog posts because it allows you to share your mission with the world and articulate your aspirations for the future, ultimately fostering stronger connections with your readers.
5. Share your goals for the year and lay out your plans for achieving them
While most individuals recognize the importance of setting goals, only a small fraction of us take the necessary steps to establish a solid foundation for achieving them. Communicate your blogging goals to your readers by utilizing this blog post idea format and explain your strategies for approaching them this year. A practical example of this can be observed in my comprehensive guide on creating a blog business plan, which features a complementary planning template to assist new bloggers in structuring their approach to building a profitable website. By doing this, you will benefit both your audience and yourself. Your readers will gain inspiration and a clear path to success, while you will receive valuable feedback and the accountability they can offer. Additionally, this interaction is likely to generate numerous new blog post ideas in response to their feedback. As a side note, If you are encountering difficulties with your content planning endeavors, you can access my complimentary blog planner bundle to elevate your efforts today.
6. Review the goals you set last year and report on your progress
Tim Ferriss and James Clear, renowned productivity experts, emphasize that conducting annual reviews is equally, if not more, crucial than creating New Year’s resolutions. An annual personal assessment guarantees ongoing advancement towards objectives and establishes personal responsibility for attaining success. Evaluate previous year’s goals, identifying accomplished ones and those that remain on-going. This concept is amongst my top blog post ideas since sharing your more ambitious endeavors might elicit assistance from your audience.
7. Describe where you see yourself or your business in 25 years
The uncertainty of the future is what makes predictions captivating to explore, as no one can truly foresee what lies ahead. Begin by creating an outline for a blog post, outlining your intentions and revealing your perspective on the future direction of yourself or your business. This blog post idea allows you to share your vision and regularly review your progress in line with it every few years.
8. What was the best piece of advice you’ve ever received? How did it help you?
People are eager to access the most valuable advice in their respective industry – whether it’s the ultimate blogging tips for bloggers or the finest entrepreneurial insights for those aspiring to start a business. If you have received life-altering advice, why not share it with your audience and pass on your wisdom? Creating blog posts based on this concept allows you to dissect a few pivotal pieces of advice that shaped your career and discuss how they influenced your mindset and actions.
9. What were the most beneficial things you learned last year?
Were there any significant achievements you made last year that you can discuss with your audience? How about any failures? With a mindset focused on growth, every single experience can be a chance to learn. Whether positive or negative, both you and your readers can gain from your experiences through blog post ideas that benefit all parties, just like this one – and writing will always be easier when you can draw from personal experiences. One example of this kind of blog post is my compilation of things I wish I had known prior to starting a blog.
10. Make a list of the best and most insightful quotes about your niche
If you browse any social media feed, you will notice people’s fascination with quotes. Quotes from famous individuals, phrased skillfully, can deeply inspire and motivate us. One of my most triumphant blog posts involved creating evergreen content by assembling a collection of top-notch quotes in my specific area of interest. You can replicate this approach by selecting a niche to blog about and creating similar content within your own field.
